About Us

Two decades of care, home & away.

2006 - The Beginning

Founded in 2006 to make quality lifestyle treatments abroad affordable and accessible.

Right Choice UK

The same personal approach for patients who preferred treatment at home in the UK.

2018 - Under One Banner

United in 2018 as Right Choice Home & Away - one adviser, whether you choose the UK or abroad.

We started life as Euromedical Tours in 2006 - with the caring eyes as our logo - to offer quality treatments abroad at an affordable price. Our purpose was to make lifestyle treatments, the procedures that help us look good, feel better and lead fuller lives, accessible to the girl and the guy next door.

As appearances became more important than ever - for a job interview, in our social circles, for career progression and most of all to catch attention when in contention - we focused on the three areas with the greatest impact on quality of life and preventive health: cosmetic surgery, dental treatments and weight loss procedures.

We founded Right Choice UK to make affordable treatments available here at home, for those who did not wish to travel abroad - because one size does not fit all.

In 2018 we brought both ventures together as Right Choice Home & Away - at exactly the moment patients began comparing options at home and abroad, contemplating where they wished to be cared for. We have evolved with our clientele to serve them wherever they desire.

Our Team

The people behind the journey

The coordinators and medical leadership behind every patient journey.

Zahid Hamid

Founder, Client Partner & Patient Advocate

Leads the team and cherishes being a companion on every patient's journey - an unwavering advocate for quality assurance and continuity of care.

Murad Wali

Client Partner - Turkey

The caring, helping and guiding hand at the destination for most of our clients in Turkey, ensuring every stay feels reassuringly looked after.

Prof. Dr Moazzam Tarar

Medical Director

The inspiration for this venture from the very beginning. His surgical expertise, bedside manner and interpersonal skill have shaped a patient-centric culture across every client pathway.

Recognition

Awards & Recognition

Two decades of trusted patient advocacy - independently recognised by the industry and, most meaningfully, by the patients we serve.

2019 - 2020

Medical Travel Agency of the Year

Awarded by the International Medical Travel Journal at the IMTJ Medical Travel Awards - the industry's most rigorous global benchmark for patient-facing medical travel companies.

2020 - 2025 · Six Consecutive Years

Patients' Choice Award

Awarded annually by Treatment Abroad based on verified patient reviews - the only major UK accolade decided entirely by the patients themselves.

202020212022202320242025

Our Values

An extension of the ethics of medicine

Patient care, transparency and integrity are our guiding lights - the principles that shape every consultation, every recommendation and every memorable experience we create for our clients.

Our Best Tribute

35%

of our clients return to us for further treatments, or refer their friends and family.

- the patient's voice

We started life as Euromedical Tours in 2006 - with the caring eyes as our logo - to offer quality treatments abroad at an affordable price. Our purpose was to make lifestyle treatments, the procedures that help us look good, feel better and lead fuller lives, accessible to the girl and the guy next door.

As appearances became more important than ever - for a job interview, in our social circles, for career progression and most of all to catch attention when in contention - we focused on the three areas with the greatest impact on quality of life and preventive health: cosmetic surgery, dental treatments and weight loss procedures.

We founded Right Choice UK to make affordable treatments available here at home, for those who did not wish to travel abroad - because one size does not fit all.

In 2018 we brought both ventures together as Right Choice Home & Away - at exactly the moment patients began comparing options at home and abroad, contemplating where they wished to be cared for. We have evolved with our clientele to serve them wherever they desire.

Patient care, transparency and integrity are our guiding lights - the principles that shape every consultation, every recommendation and every memorable experience we create for our clients.

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